The company

Blancpain, A Tradition of Innovation Since 1735

Founded in 1735 by Jehan-Jacques Blancpain in the Swiss Jura, Blancpain is known as the world's oldest watch brand. Loyal to its tradition of innovation and confirmed by countless horological complications invented over the years, the Manufacture is constantly pushing the boundaries of watchmaking to take this art to places where it has never been before.

Embodying a long-term vision, this commitment to the revival of mechanical horology is expressed through the passing on of invaluable expertise from one generation to the next, along with regular investments in human resources, production technologies and research.

Thanks to its constant stream of innovations and its complete mastery of the manufacturing process, Blancpain benefits from a total creative freedom. With a high proportion of its components and tools designed and made in-house, trained specialists and craftsmen, manual assembly of each movement by a single watchmaker, and refined finishes performed entirely by hand right down to the finest hidden details, the strength of the Manufacture lies in its capacity to create timepieces that are at once innovative and loyal to the grand Swiss watchmaking tradition. This philosophy is conveyed through each of the brand's creations and all its collections, including the classic Villeret timepieces, the legendary Fifty Fathoms diver's watch, the dainty Women models and the one-of-a-kind Métiers d'Art pieces.

Job description

A Day at Blancpain:
• A wide variety of inspiring and empowering e-commerce projects working with cross-functional and international teams,
• A unique opportunity to strengthen e-commerce for one of the world's most prestige watch brands in the US market,
• Access to different departments of business and IT, connecting the dots and improve ecommerce operations on continuous basis in alignment with business objectives,
• Follow the global customer-centric approach, design and implement online experience to satisfy the needs of each client behavior,
• Mentoring from marketing, sales, product and IT team managers
• Access to partners, brand manager, vice-presidents, for a 360-degree immersion in our brand and our group.

What you'll do:
Ensure state of the art operations
• Take charge of day-to-day e-commerce operations on the Blancpain corporate website US store and future channels.
• Liaise with HQ, US Brand President and local teams to ensure daily e-commerce operations.
• Work closely with HQ to define assortment and merchandizing, coordinate product launches on-line and make product replenishment recommendations.

Ensure seamless logistics
• Ensure state of the art product delivery to the customer, working closely with the Swatch Group logistics center in NJ.
• Oversee the product return process and related customer interaction.

Support marketing with ideas and insights
• Generate ideas and provide input to global and US marketing teams on product merchandising and digital marketing campaigns.
• Proactively draft CRM and marketing experiments based on data in collaboration with marketing, sales and e-com teams for planning and execution.

Track and drive performance
• Monitor and report to HQ and to the US Brand President on customer experience, customer engagement, brand awareness, sales performance, logistics performance, and other KPIs.
• Provide reporting and insights to the HQ team and participate in regular Ecommerce review meetings.

Be an active contributor to the global Blancpain e-comm team
• Proactively make recommendations for web, social and e-commerce solutions optimizations to global ecommerce and CRM team based on data and a customer centric approach.
• Work upfront with the marketing team on measuring ROAS. Define conversion goals (actions and sales) of digital marketing campaign, measure KPIs through web analytics and ecommerce analytics tools. Propose ideas for A/B testing or multivariate testing.
• Analyze online customer journey and identify touchpoints, design solutions to fill gaps or to improve experience. Provide feedback to global CRM team.

Follow trends and innovation in the market regarding services, technology, payment solutions, delivery, packaging

Profile

We are seeking a Senior E-commerce manager for the US market, based in New York, to run the Blancpain e-commerce for the US market. If you are passionate, self-starter, analytical, driven and a team worker, this opportunity could be yours.

You'll be reporting to the US Blancpain Brand President and you'll work closely with the Global E-com team in Switzerland's and other departments to ensure an outstanding Blancpain luxury customer experience by driving e-commerce operations in the US.
You will be responsible to maintain the e-com business and KPI, working on assortment management, campaigns, customer care and logistics.

Professional requirements
• Bachelor or Master Degree in marketing, business administration, or equivalent experience.
• 5+ years of experience working in e-commerce operations and/or in a digital/e-commerce consulting/implementation agency
• Passion, energy, and enthusiasm for e-commerce and digital marketing
• Expertise in web analytics
• Customer centric approach
• Strong entrepreneurship mindset to initiate change and improvement
• Strong analytics and presentation skills
• Excellent communication, collaboration, and planning skills with meticulous attention to detail
• Proven ability to creatively solve problem and deliver results in a fast-paced, dynamic environment, often under tight deadlines. Able to perform multitasks
• Leadership and influencing skills
• Problem solving, positive and can-do attitude
• English is mandatory, French is a plus
• Nice to have:
• Experience working with project management tools (Confluence, Jira, others.).
• Experience in the luxury industry
• Experience in a consulting firm or agency is a plus

The salary range for this position is $130,000 - $140,000

Benefits Program

We are happy to offer a competitive comprehensive benefits package that includes:
• Excellent medical, dental and vision insurance (eligible 1st of the month following 30 days, generous employer contribution)
• Immediate participation in the 401(k) and 100% vested employer match after one year of employment
• 18 PTO days per year, 23 PTO after 5 years
• 7 days per year of extended paid time off for medical, parental and military leave
• Holiday pay
• Company paid life insurance and Long Term Disability
• Voluntary Flexible Spending Account, Short Term Disability, Accident/Hospital Indemnity insurance
• Employee product discount
• Internal transfer and growth potential
• $500 Employee Referral Bonus program

Contact

Suzete Truehaft
Human Resources Manager

Swatch Group

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